Job Description

The Card Cellar is seeking a driven and experienced General Manager to lead our premium collectible card business from the ground up. This is a unique opportunity to be involved in every stage of the process — from pre-opening and store build-out to day-to-day operations — shaping a best-in-class retail and live selling experience.

The ideal candidate is passionate about sports cards, TCG, grading, and live breaking, with proven leadership skills and hands-on experience in retail or collectibles. This role will require operational excellence, strategic thinking, and the ability to build strong relationships with vendors, partners, and the collector community.

Responsibilities:

Pre-Opening Leadership:

• Coordinate store build-out, including contractors, layout design, display installation, and merchandising plan.
• Select and implement POS, inventory management, and integrated e-commerce/live selling systems.
• Develop all operational processes, from product intake to in-store presentation, shipping, and returns.
• Create the store’s operational manual for future team onboarding and training.

Operational Management (Post-Opening):

• Oversee all daily store operations, ensuring premium customer service and sales performance.
• Manage integrated inventory across physical store, e-commerce, and live selling platforms (Whatnot, Fanatics Live, etc.).
• Recruit, train, and lead a high-performing sales and event team.
• Plan and execute events: product launches, in-store activations, and live breaking sessions.
• Maintain strong vendor and distributor relationships to secure exclusive products and promotional opportunities.
• Monitor KPIs, generate performance reports, and present strategic recommendations to ownership.
• Ensure compliance with company policies, safety protocols, and local regulations.
• Collaborate with marketing to align campaigns, promotions, and social media content with business objectives.
• Stay ahead of industry trends, grading standards, and collector preferences to keep The Card Cellar competitive.

Requirements:

• Proven experience as a General Manager, Store Manager, or similar leadership role in retail, preferably in collectibles or hobby industry.
• Deep knowledge of sports cards, TCG, grading services (PSA, BGS, CGC), and live breaking formats.
• Strong leadership, organizational, and problem-solving skills.
• Experience implementing operational systems and processes from scratch.
• Ability to work flexible hours, including evenings and weekends.
• Proficiency in business reporting, budgeting, and vendor negotiations.
• English fluency required; Spanish is a plus.

Nice to Have:

• Established relationships within the collectibles industry.
• Experience hosting or coordinating live breaks and community events.
• Familiarity with high-end product display and luxury retail environments.
• Travel Requirements:
• Occasional travel to conventions, trade shows, and industry events.

Compensation:

Competitive, based on experience.

How to apply:

Interested candidates should submit a resume and brief cover letter detailing their experience in collectibles, live breaking, and retail operations to [email protected]

• Please include examples of past projects where you’ve successfully launched or managed retail operations.

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