Job Description

Overview Make your mark at Comcast -- a Fortune 30 global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, we reach hundreds of millions of customers, viewers, and guests worldwide. Become part of our award-winning technology team that turns big ideas into cutting-edge products, platforms, and solutions that our customers love. We create space to innovate, and we recognize, reward, and invest in your ideas, while ensuring you can proudly bring your authentic self to the workplace. Join us. You’ll do the best work of your career right here at Comcast. (In most cases, Comcast prefers to have employees on-site collaborating unless the team has been designated as virtual due to the nature of their work. If a position is listed with both office locations and virtual offerings, Comcast may be willing to consider candidates who live greater than 100 miles from the office for the remote option.) Job Summary The Director, Sports Market Solutions leads go-to-market strategy for industry-specific solutions, focusing on the Sports market. This role drives innovation and execution to deliver scalable, differentiated solutions across Fan Engagement apps, Direct-to-Consumer (D2C) streaming, Sports Channel Origination, Playout, and Distribution, ultimately fueling customer success and business growth. The ideal candidate is an experienced professional who has worked within a Sports team, league, or major rights holder, and who understands the full revenue ecosystem—from media rights and merchandising to sponsorship, licensing, and fan engagement. Job Description Key Responsibilities Product & Market Solution Strategy: Define and own the long-term Sports market solution strategy across multiple product lines. Develop solution blueprints tailored to the unique needs of the Fan Engagement and D2C streaming Sports market. Align product vision with evolving market trends, customer demands, and business goals. Conduct market analysis and estimate addressable market size to inform strategic planning and investment decisions. Work with sub- component rate cards to simplify and define an overarching pricing framework for the solution. Partner with finance, product, and data teams to model business cases, define KPIs, and monitor campaign performance using real-time dashboards and reporting tools. Utilize data and analytics tools to track and interpret fan and consumer behavior across platforms, informing marketing strategies, content programming, and revenue growth initiatives. Lead the evaluation of marketing performance and return on investment (ROI) across broadcast, digital, and D2C initiatives, using data to refine future campaigns and monetization strategies. Portfolio & Technical Strategy Oversee solution roadmaps and ensure alignment across product engineering, sales, and marketing. Define and communicate the technical vision and architecture for the solution portfolio. Market & Industry Leadership Stay ahead of industry trends and emerging technologies. Be an expert on the competition and able to execute on market strategies to counter competition. Have the industry stature to effectively represent the company and its mission externally. Identify, investigate, evaluate acquisitions/divestitures, licensing opportunities, and strategic business alliances that are in line with the organization's long-range goals. Represent the company in industry forums, analyst briefings, and strategic customer engagements. Solution Go-to-Market (GTM) Collaborate with sales, marketing, and product teams to define and execute GTM strategies. Develop technical sales collateral, reference architectures, and demo environments. Enable field teams and partners through training, workshops, and technical evangelism. Support strategic deals and customer acquisition through technical pre-sales leadership. Customer & Sales Engagement Serve as a trusted technical advisor in customer meetings, workshops, and proof-of-concept engagements. Engage in technical sales and enablement. Drive partner co-innovation and solution integration initiatives. Must Have Qualifications 7+ years of experience in sports business and technology strategy—preferably within a sports league, team, or major rights organization . Demonstrated experience leveraging data and analytics platforms (e.g., Google Analytics, CRM systems, data visualization tools, or custom fan data environments) to inform strategy and optimize marketing performance. Proven success in managing or advising on broadcast and streaming revenue models . Deep understanding of sports merchandising, sponsorship, licensing, and brand integration strategies . Strong analytical and financial modeling skills, with experience in campaign ROI measurement, performance tracking, and audience segmentation . Exceptional relationship management, communication, and storytelling skills. Experience leading cross-functional teams and managing multiple complex initiatives simultaneously. Bachelor’s degree in Business, Computer Science, Marketing, Sports Management, or related field; MBA or advanced analytics coursework preferred. Perks & Benefits Medical & Dental 401(k) Savings Plan Generous paid time off Life Milestones - adoption assistance, childcare resources, pet insurance, and more Courtesy Services - free digital TV and internet for full-time employees in serviceable areas Learn more at jobs.comcast.com/life-at-comcast/benefits Reasonable accommodation for applicants with disabilities—please contact us to request an accommodation Compensation & Education Skills: Broadcast Media, Leadership, Product Management Primary Location Pay Range: $155,912.39 - $233,868.58 Comcast intends to offer base pay dependent on experience; most sales positions have a commission plan, most non-sales positions have a bonus; comprehensive benefits are provided Education: Bachelor's Degree preferred; Comcast may consider candidates with mixed coursework and experience Certifications: as applicable The application window is 30 days from the date job is posted, unless the number of applicants requires it to close sooner or later. Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law. #J-18808-Ljbffr Xfinity

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